The Impact of Technology Adoption on Student Satisfaction with Higher Education: An Empirical Study from Vietnam

This study aims to analyze the impact of technology adoption on students’ satisfaction with the higher education system in Vietnam. With
the continuous development of information and technology, the education sector in particular and many economic sectors in Vietnam have
witnessed an explosion of applications and interventions in teaching-learning. However, these innovations have also received a lot of
criticism regarding their effectiveness and feasibility. Although the numerous benefits that technology adoption has brought to education
are apparent, many practitioners have not adjusted to this transition, resulting in lower learner satisfaction. Through a survey of more
than 2472 university students in Vietnam, the results find a positive relationship between technology adoption and student satisfaction in
higher education. We also test how nine contingent factors including gender, income, major, self-study time, learning methods, technology
administration, self-ability in adopting technology, technology accessibility, and purpose of using technology can moderate that relationship.
Indeed, technology adoption acts as a facilitator to make learning more convenient, effective, and accessible, rather than completely affecting
learning outcomes and satisfaction. This result suggests that self-motivation is an important and decisive factor in improving satisfaction
through choosing and applying technology effectively and appropriately.