Cate Reavis, Deborah L. AnconaDeborah L. AnconaCate Reavis2023-10-252023-10-252014https://repository.vlu.edu.vn/handle/123456789/9222Courses: Quản trị khởi nghiệp ; Included Materials: Case Study ; Source: https://mitsloan.mit.edu/teaching-resources-library/robin-chase-zipcar-and-inconvenient-discovery ; Language: ; EnglishPublisher: MIT Management Sloan SchoolIn October 2000, with just a couple of weeks until the three-month-old car sharing startup closed on its first round of funding, Zipcar co-founder Robin Chase made an alarming discovery: the amount of revenue that Zipcars had generated for the month of September was half of what she estimated. After spending the previous 10 months networking, building a team, overseeing technology development, seeking funding, and otherwise navigating the confusing maze of twists and turns that entrepreneurs face in launching new ventures this was one set-back she was not expecting. The question facing Chase was what could and should she do to set the company on a profitable course, and fast, while safeguarding the company’s developing relationship with its 430 members.en-USCase Study-Robin Chase, Zipcar and an Inconvenient DiscoveryResource Types::text::lecture